We have seen strong growth in the trade show industry. Our clients continue to expand their foot print at their industry events while seeing record attendance.
The trade show sector continues to grow and posts its fifth straight quarter of growth.
As stated in B to B Magazine: “The number of trade show attendees jumped 3.7% in the third quarter, according to the index. Additionally, the number of exhibitors (3.6%) and inflation-adjusted revenue (1.4%) both increased. Net square footage grew 1.9%.”
Read entire article here at B to B magazine.
I have always believed strongly in trade show marketing and the ability of businesses to meet with people directly. Updating and expanding your trade show exhibit only helps generate demand and revenue. As you plan for the upcoming year, think about how you want to be perceived. Does your exhibit reflect this perception?
It might be time to take inventory of your exhibit brand and be prepared for continued growth.
Visit Condit Exhibits for more information.